AI Chatbots: Website and WhatsApp chatbots that convert visitors into booked leads
An AI chatbot is the cheapest reliable way to stop losing enquiries. Most businesses do not have a traffic problem — they have a response problem: someone asks a question at 9pm, nobody replies until the morning, and by then the person has messaged two competitors. A grounded chatbot answers in seconds, in the customer's own language, and books the appointment while intent is still high.
from ₹24,999 · 1–3 weeks · 3 packages
Who this is for
- Websites getting visitors but few enquiry-form submissions
- Clinics, salons, resorts and dealerships answering the same questions daily
- Teams drowning in WhatsApp and Instagram DMs
- Support desks where 60–70% of tickets are repeat questions
At a glance
- Typical build: 1–3 weeks
- Channels: Website, WhatsApp, Instagram
- Grounding: Retrieval over your own content
- Escalation: One message to reach a human
- First response: < 3 sec
- Enquiries auto-resolved: 60–75%
- After-hours leads captured: +40%
Scripted bots versus grounded AI chatbots
The chatbots most people have suffered through are decision trees: press 1 for sales, press 2 for support. They work only when the customer phrases things the way the designer imagined, and they collapse the moment someone asks two things at once. A grounded AI chatbot reads intent instead of matching buttons, so 'do you open Sunday and how much for a deep clean' gets one sensible reply.
Grounding is the part that matters. The model is not asked to know your business from memory — every answer is retrieved from your own content first: service pages, price lists, policies, past chat transcripts. If the retrieval finds nothing, the bot says it does not know and offers a human. That single rule is what separates a useful assistant from an embarrassing one.
- Understands rephrased and multi-part questions
- Answers only from your approved content
- Refuses and escalates instead of guessing
- Replies in the customer's language, including Hinglish
Where to deploy it first
Start with the channel that already carries the most unanswered messages. For most Indian businesses that is WhatsApp, not the website. WhatsApp has read rates a website widget cannot approach, and the Business API lets the bot send templated reminders and follow-ups rather than waiting to be asked.
The website widget is still worth building — it catches anonymous research traffic and turns it into a named lead — but it should be the second channel, not the first, unless your enquiries genuinely arrive through the site. Instagram DMs matter most for retail, hospitality, beauty and fitness.
What a good conversation flow looks like
A strong flow does three jobs in order: answer the question that was asked, capture enough detail to qualify, and offer a next step that is easier than leaving. Qualification should never feel like a form — two or three questions woven into the reply, not an interrogation before any value is given.
The next step should be concrete: a calendar slot, a callback window, a quotation, or a payment link. 'Someone will contact you' is where conversions die. We also design the failure paths deliberately — out-of-scope questions, complaints, refunds and anything legal or medical route straight to a person.
- Answer first, qualify second, book third
- Two or three qualifying questions, never a wall of fields
- A concrete next step in every conversation
- Hard escalation rules for complaints and sensitive topics
Building and training it
We index your website, documents and FAQs into a vector store, then cluster your real historical conversations by intent to find what customers actually ask — which is usually different from what the FAQ page covers. Those clusters become both the content plan and the test suite.
Before launch the bot runs in shadow mode: it drafts answers into a review queue while humans still reply, so you can see accuracy on live traffic with zero risk. It goes live once the drafts are consistently good, and every week after that we review the unanswered-question log and top up the knowledge base.
Costs, timelines and honest limits
A website chatbot grounded on existing content starts around ₹24,999 and launches in 7–10 days. Adding WhatsApp requires Business API verification and a few extra days. Multi-channel builds with CRM sync, booking and analytics sit near ₹79,999. Running costs for a typical small business are modest — model usage in the hundreds of rupees per month, plus Meta's conversation fees at cost.
The limits are real and worth stating: a chatbot will not fix weak pricing, a slow website or a sales team that does not call back. It will not negotiate complex deals. What it reliably does is make sure no enquiry goes unanswered and that every serious one arrives at your team already qualified.
What's included
- Website chat widget matched to your brand
- WhatsApp Business API and Instagram DM bots
- RAG grounding on your docs, site pages and FAQs
- Lead capture, qualification and calendar booking
What you receive
- Branded chat widget with mobile-first UI
- Knowledge base ingestion and refresh workflow
- Lead form logic with CRM / Sheets sync
- Human takeover inbox with notifications
- Conversation analytics and unanswered-question report
Our ai chatbots process
- Content audit: We index your site, docs and FAQs, and cluster real questions by intent.
- Flow design: Greeting, qualification questions, booking path and escalation rules.
- Build: Widget, grounding pipeline and integrations in a staging environment.
- Shadow test: The bot answers into a review queue until accuracy holds.
- Launch & tune: Go live, then weekly review of unanswered questions.
Technologies
OpenAI, Gemini, Supabase pgvector, WhatsApp Cloud API, React, n8n
Packages and pricing
- Website Bot (₹24,999): 1 channel · site grounding · lead capture. Best for: Small businesses and clinics
- Omni Chat (₹79,999): Web + WhatsApp + Instagram · CRM sync · booking. Best for: Multi-channel sales teams
- Custom Assistant (Custom): Multi-agent, private data, SLAs, analytics. Best for: High-volume support desks
AI Chatbots FAQs
How is this different from a scripted chatbot?
Scripted bots follow decision trees and break the moment a visitor phrases something differently. Ours reads intent and answers from your actual content, so it handles wording it has never seen.
Will it make things up?
It is grounded with retrieval and instructed to refuse when the answer is not in your knowledge base. Unanswered questions are logged for you to fill in weekly.
Can it book appointments?
Yes. It reads live availability from Google Calendar or your booking system, confirms the slot and sends reminders on WhatsApp or email.
Does it work in Hindi and other Indian languages?
Yes — it replies in the language the customer writes in, including Hinglish, and you can restrict it to specific languages if you prefer.
How fast can we go live?
A website bot grounded on your existing site typically launches in 7–10 days. WhatsApp adds a few days for Business API verification.
What does it cost to run?
Model usage for a typical SMB is a few hundred rupees a month, plus your support plan. WhatsApp conversation fees are billed by Meta at cost.
Can a human take over a chat?
Any thread can be claimed from the takeover inbox; the bot steps back instantly and your team continues in the same conversation.
Do you handle GDPR / DPDP consent?
Yes. We add consent copy, data-retention rules and a delete-my-data path before launch.